Bounce Rate is one of the metrics that a lot analysts are curious about. Everybody wants to know how their site compares to the other sites in general and within their vertical. Well here is a survey that will help in establishing the industry benchmarks for bounce rate.
I will use the data collected via this survey to publish a report on bounce rates. You will be able to download this report for Free at http://www.AnilBatra.com.
I conducted a similar survey in 2007, you can get the last Bounce Rate benchmarking report at
Bounce Rate - Industry Averages link on my site.
Most of the questions on this survey are optional but I request you to fill this survey in it's entirety. If you don't have the data now then please come back when you have all the data.
Please forward this survey to your friends via email, twitter, facebook. The more responses I get the better the report will be.
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