Kohler

Over the past three years, Kohler has launched more than 300 surveys using the QuestionPro platform across a variety of departments. The QuestionPro tool is flexible enough to meet the needs of the various departments and is used company-wide. The web team, for example, uses QuestionPro to track and gauge customer satisfaction on Kohler.com. After a few minutes of browsing, a pop-up survey appears inviting the user to share their feedback. If they agree, the next screen introduces the QuestionPro survey that queries the visitor about Kohler.com and the site experience.

What's inside

• Challenges
• Solution provided By Questionpro
• Sophisticated Reporting Functionality