Market Research Reports - Dashboard
Live updated from #NewM Research Quality Study 2021 - fieldwork will end 21 August 2021
1,449
Viewed
527
Total Responses
527
Completed
100%
Completion Rate
0
Dropouts
6 min
Average Time
| Countries | Responses |
|---|---|
| US | 15.56% |
| GB | 12.52% |
| AU | 10.25% |
| IN | 8.73% |
| SG | 4.55% |
| FR | 3.98% |
| CA | 3.42% |
| NG | 2.85% |
| NZ | 2.85% |
| DE | 2.28% |
| JP | 2.09% |
| MX | 2.09% |
| RO | 2.09% |
| ES | 1.71% |
| NL | 1.71% |
| AR | 1.52% |
| HK | 1.14% |
| IT | 1.14% |
| MY | 0.95% |
| AE | 0.95% |
| CN | 0.76% |
| BE | 0.76% |
| TR | 0.76% |
| BR | 0.76% |
| MA | 0.76% |
| HU | 0.57% |
| ID | 0.57% |
| PH | 0.57% |
| IE | 0.57% |
| KE | 0.57% |
| PK | 0.57% |
| TH | 0.57% |
| IL | 0.57% |
| PL | 0.57% |
| BG | 0.57% |
| IR | 0.57% |
| VN | 0.57% |
| ZA | 0.57% |
| AT | 0.38% |
| CH | 0.38% |
| PT | 0.38% |
| EG | 0.38% |
| SA | 0.38% |
| JO | 0.19% |
| MO | 0.19% |
| PE | 0.19% |
| SE | 0.19% |
| CL | 0.19% |
| FI | 0.19% |
| BD | 0.19% |
| CR | 0.19% |
| LB | 0.19% |
| CZ | 0.19% |
| GR | 0.19% |
| LT | 0.19% |
| UA | 0.19% |
| Unknown | 0.19% |
| GT | 0.19% |
| IQ | 0.19% |
| NO | 0.19% |
| DK | 0.19% |
| GY | 0.19% |
| MM | 0.19% |
| RU | 0.19% |
| CD | 0.19% |
| MN | 0.19% |
| PA | 0.19% |
| Total | 100.00% |
55%
Desktop
/
LAPTOP
|
77% Windows | 22% Mac | 0% Linux | 1% Other |
45%
SMARTPHONES
|
50% Android | 50% iPhone | 0% Windows | 0% Other |
0%
TABLETS
|
100% iPad | 0% Android | 0% Windows | 0% Other |
This short survey looks into the QUALITY OF MARKET RESEARCH REPORTS and will be reported by Mike Sherman and Davina Stanley in an upcoming NewMR webinar (16 September) and report. The study does not collect any personally identifiable data and is being implemented by Ray Poynter, NewMR and The Future Place. The data is being collected using the QuestionPro platform, this means your data will be stored internationally, do not continue if you do not consent to this. If you have any queries about this study please contact [email protected]. Visit NewMR.org to find out more about The Future Place, NewMR and our privacy policy. Please press NEXT to start the survey.
When was the last time you were involved in creating or receiving a report relating to a major market research project?
| Answer | Count | Percent |
|
This month | 311 | 59.01% |
|
Last month | 77 | 14.61% |
|
2 to 4 months ago | 44 | 8.35% |
|
Longer | 35 | 6.64% |
|
7 to 12 months ago | 24 | 4.55% |
|
5 to 6 months ago | 21 | 3.98% |
|
Never | 15 | 2.85% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 527 | 100 % |
Were you involved in creating that report or receiving it?
| Answer | Count | Percent |
|
Creating | 361 | 70.51% |
|
Receiving | 130 | 25.39% |
|
Other (please specify) | 21 | 4.1% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 512 | 100 % |
Were you involved in creating that report or receiving it? - Text Data for Other (please specify)
|
How would you describe the quality of that report?
| Answer | Count | Percent |
|
Very Good | 207 | 40.43% |
|
Good | 131 | 25.59% |
|
Excellent | 95 | 18.55% |
|
Fair | 60 | 11.72% |
|
Poor | 10 | 1.95% |
|
Not Sure | 5 | 0.98% |
|
Very Poor | 4 | 0.78% |
|
|---|---|---|---|---|---|---|---|---|
| Total | 512 | 100 % |
In what ways (if any) was the report poor? Please type you answer in the box.
|
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