Cline Group 4th Quarter 2020 Dive Business Survey

Questions marked with a * are required

100%

Dear Dive Industry Professional,

Just as last quarter, we are resuming our regular quarterly business surveys. If you are new to our mailing list, we conduct

these business surveys each quarter and send the results when enough responses are received to tabulate. This survey has one additional question regarding the number of certifications you might have issued if you're a retailer, resort or instructor.

Thanks in advance for your response and please stay safe friends. All these results will be sent out free of charge when tabulation is complete, usually within 30 days.

Best Regards,

William Cline

Cline Group Diving Industry Research

Diving Industry Specialized Marketing & Consulting

william@williamcline.com

+1-972-267-6700

Q1. What is your industry status?

Dive Retailer

Independent Dive Instructor

Dive Resort or Resort-Based Dive Operator

Dive Wholesaler/Agent or US Booking Office

Dive Related Manufacturer or Sales Representative

Dive Liveaboard Boat or Charter Boat

Dive Related Media, Publication, Website

Dive Training Agency

Other Industry Professional

Q1b. If you are a dive retailer, instructor, resort, liveaboard, charter boat or training agency, please indicate the number of Open Water (initial or entry level) certifications your shop, business or you, as an instructor, issued this last quarter:

Please enter a whole number

Q2. In what general region are you located?

United States (including AK & HI)

Canada

Mexico, Central America, Caribbean or Tropical Atlantic

South Pacific/Indo Pacific/Tropical Asia Region

Europe Region

South America Region

Japan, China, HK or other Non-Tropical Asian Region

Australia or New Zealand

Other Region Not Listed

Q2b. If in the Americas, which Time Zone are you located?

Eastern or Atlantic Time Zone (Americas)

Central Time Zone (Americas)

Mountain Time Zone (Americas)

Pacific or Hawaiian Time Zone (Americas)

Q3. What is your title?

Store, Company or Facility Owner or Management Staff

Full-Time Employee

Part-Time Employee

Independent Dive Instructor or Divemaster

Other Not Listed

Q4. In terms of percentage difference, how did your 4th Quarter 2020 (Oct to Dec) revenues compare with the same period in 2019 for the following classifications? (Leave blank if does not apply.)

	% Difference
Gross Revenues (Percentage of Difference)	% Difference

New Diver Certifications and OW Referral Numbers Revenues (Percentage of Difference)	% Difference

Dive Travel (group & individual) Revenues (Percentage of Difference)	% Difference

Dive Equipment Gross Revenues (Percentage of Difference)	% Difference

How would you describe your projected outlook for the 1st Quarter of 2021 (Jan to Mar) for the following classifications of your business?

	Increase	Same	Decrease	Does Not Apply
Overall Business Gross Revenues	Increase	Same	Decrease	Does Not Apply

New Diver Certification Numbers	Increase	Same	Decrease	Does Not Apply

Dive Travel Related Gross Sales	Increase	Same	Decrease	Does Not Apply

Dive Equipment Related Sales	Increase	Same	Decrease	Does Not Apply

Please indicate the total certifications your shop, business or you, as an instructor or instructor trainer issued in the following categories (if does not apply just skip this question) in ALL OF 2020:

	ALL of 2020 (Jan to Dec)
Number of Open Water (initial or entry level) certifications	ALL of 2020 (Jan to Dec)

Number of Resort or discover scuba (trial non-certification programs)	ALL of 2020 (Jan to Dec)

Number of certifications OTHER THAN initial Open Water	ALL of 2020 (Jan to Dec)

Number of new diving INSTRUCTOR certifications	ALL of 2020 (Jan to Dec)

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